View Post

Get TANKED This 4th of July

In Celebrate by El Moreno2 Comments

4th of July is right around the corner, and that means it’s time to get TANKED UP! Introducing the M4 SHERMAN and M18 HELLCAT men’s & women’s summer tanks.

Not only that, but we’ve got three new ways to tie your hair this summer, capped off with how to tie Willie Nelson braids, for men.

View Post

How to Wear a Headband With Long Hair

In Educate by El Rubio20 Comments

In this original Longhairs video we show you five ways to wear a headband with long hair, walk you through the design features of the new Longhairs Headwraps, and demonstrate real life use-case scenarios for when these babies will come in handy.

View Post

The Road to V2.1

In Celebrate by El Moreno18 Comments

In this video we take you behind the scenes from the past seven days, from classified product development meetings and rendezvous with vendors to the secret HTFG pickup, and show you what the journey has been like on the road V2.1.

View Post

Bullies and Boys With Long Hair

In Advocate by El Rubio23 Comments

A candid examination of bullying, gender norms and selfless acts of kindness.

In this full feature we look at bullying and it’s many layers related to boys with long hair. Every parent of a boy with long hair needs to see this. #doitfortheboys

View Post

You Should Cut Your Hair

In Advocate by El Rubio67 Comments

A fellow at a bar made a polite suggestion recently: “you should cut your hair.”

Despite the shocking absurdity of his recommendation, I entertained the idea. And while I can appreciate his candor, here are the top six reasons why I choose to keep lettin’ it ride.

View Post

What Happens Next?

In Celebrate by El Rubio39 Comments

Coming off a huge week with the #softlid launch, the Product Development Department has another major announcement and is ready to jack one out of the park.

But would a corporate grievance derail the entire operation? See what happens next.