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What Happens Next?

In Celebrate by El Rubio31 Comments

Coming off a huge week with the #softlid launch, the Product Development Department has another major announcement and is ready to jack one out of the park.

But would a corporate grievance derail the entire operation? See what happens next.

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How to Twist a Side Braid for Men

In Educate by El Moreno18 Comments

Step into The Longhairs East County Headquarters while El Rubio shows you how to tie a side braid for men, or as we like to call it…The Sidekick.

While you’re at it get a little sneak preview on the brand new Rust Belt Super Slouch Soft Lid. See that super slouch swag.

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Long Curly Hair and the War on Frizz

In Educate by John Paul18 Comments

We should be proud of the little genetic variation that gifted each of us with a luscious waterfall of ringlets, but sometimes, long curly hair is a pain in the ass.

So here’s how to deal how to deal with long curly hair, for men. And how to win the war on frizz.